we don’t just advise you on how to sell,
At
Strategy One
we do the sales work for you. We cold call, follow up, and book sales appointments directly into your calendar, so you don’t have to worry about where your next client is coming from.
We don’t rely on ads, content marketing, or lead magnets. We focus on real conversations with decision-makers—because that’s what actually gets results.
_edited.png)
Our Team
We are a team of UK-based sales professionals with an average of 10 years’ experience in outbound sales.
We know how to get past gatekeepers and reach decision-makers.
We know how to handle objections and move conversations forward.
We know how to turn cold prospects into booked meetings.
Outbound sales is a skill and a process, not something you can figure out in a few weeks. Our team has spent years perfecting it, so you don’t have to.
Meet Our Founder
Ashley
started his first business at 21 and grew it
to £1.2M in 24 months, using outbound sales. It wasn’t a fancy tech startup. It was a boring service business, but it scaled fast because he knew how to get in front of decision-makers.
After coaching over 250 businesses on how to generate leads and close deals, he realised that most business owners don’t need more advice, they need someone to just do the work for them.
So he built Strategy One, a team of expert salespeople who handle outbound sales from start to finish.
_edited.jpg)
What We Believe
Cold calling works, when done properly.
Most people fail at outbound sales because they don’t stick with it, don’t have the right approach, or don’t follow up. We fix that.
One email isn’t enough.
If you’re not following up properly, you’re being ignored. That’s why we build structured email and LinkedIn follow-up sequences to make sure your leads convert.
Sales is about real conversations, not automation.
You can’t automate relationship-building. We focus on direct, meaningful conversations with decision-makers, not mass emails or spammy LinkedIn messages.
Consistency beats everything.
The businesses that win aren’t always the best, but they are the ones that show up every day. We make sure you have a consistent outbound sales machine running every single week.
We’re Not for Everyone
We’re not here to “generate leads” that go nowhere. We don’t do generic marketing campaigns or social media management. We do one thing exceptionally well, outbound sales execution.
We work with:
B2B service business owners who need a steady flow of new clients but don’t have time to prospect.
Businesses who have relied on referrals and now need a predictable pipeline.
Businesses that know outbound sales works but don’t have the expertise to do it themselves.
If you’re looking for an easy, passive way to get leads, we’re not the right fit. If you want a team that will actively reach out, follow up, and get real conversations booked, let’s talk.
_edited_edited.jpg)